Frankfurt-based company plans to bring its creative idea lab and exotic raw materials along to Anuga 2019
Innovative and imaginative, tropextrakt will be presenting its solutions at this year“s Anuga, the world“s largest food and beverage fair. The four-person product development team from the Frankfurt-based company will offer individual drinks developed on the spot at a large counter space. The most important ingredient? Exotic ingredients with high trend potential.
The tropextrakt trade fair concept for this year revolves around the individual approach that shapes the company“s entire advising and development process. „We experience the need for greater individualization each and every day,“ says Ingo Kniepert, founder and managing director of tropextrakt. „The pressure to innovate generated by startups and fast-acting brands has reached our industrial customers. In response, we are relying on small, agile units from the areas of purchasing, quality management and product development that we make available to our customers.“
A key element of this approach is the exotic raw materials tropextrakt specializes in importing and using in foods. „Exotic ingredients are an outstanding response to the rising demand for healthy foods, for example,“ Kniepert says. „In many cases, they have an especially pronounced flavor profile or functional particularities that make it possible to do without artificial additives and flavorings.“ This trend is apparent in the energy drink segment, for example, where natural extracts can be used as a substitute for artificial caffeine. tropextrakt focuses in particular on „green energy“ from yerba mate and on guarana. Acerola and acai are other examples of highly potent extracts.
As another important innovation for the European beverage industry, tropextrakt will begin supplying exotic juices at HPP quality levels this year. Watermelon, pineapple, lychee, guanabana, and an exotic blend called „tropical plus“ are available to choose from. In this specific segment, producers will now no longer have to wait for exotic raw materials.
The product highlights of this year“s trade fair appearance will also include pure juices from high-end exotic citrus fruits like yuzu and calamansi.
Starting at 4 p.m. on both days of the fair, tropextrakt invites fairgoers to try the exotic formulas in the form of cocktails as well.
tropextrakt at Anuga 2019 in Cologne
October 5-9, 2019
Hall 8, booth D111
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Chia Meei Food Industrial Corp.
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Bildquelle: © tropextrakt GmbH.
About tropextrakt
Since its establishment in 2002, tropextrakt GmbH has specialised in the import and distribution of exotic fruit and niche products for the food and beverage industry. The buyers of fruit juices, fruit juice concentrates, purees and powders, as well as fruit and plant extracts, mainly include the beverage industry, but also milk processing companies, the confectionery industry and manufacturers of nutritional supplements. tropextrakt not only provides the European beverage and juice industry with top-quality raw materials, it also provides creative recipes for various product applications – even right up to the market-ready product if requested. When it comes to its suppliers, tropextrakt ensures compliance with European quality standards, fair working conditions and a transparent and traceable supply chain – from harvest to processing to transport to the customer.
Firmenkontakt
tropextrakt GmbH
Annegret Kniepert
Hanauer Landstraße 146
60314 Frankfurt am Main
49 69 94 34 088 0
ak@tropextrakt.com
http://www.tropextrakt.com
Pressekontakt
ah Kommunikation PR und Events
Anja Heß
Hanauer Landstraße 289
60314 Frankfurt am Main
+49 69 66403382
hess@ahkom.de
http://www.ahkom.de